by Yannick Gaultier

Accelerated Mobiles Pages is a Google-originated project that went live in February of 2016. It aims at providing extremely fast page views for mobile users in Google search results, and we expect it to be a major SEO factor for some websites. This session will look at how AMP can be implemented on a site, using existing extensions automatically doing most if not of the work, and then delves into more advanced customization.