Von Christopher Wagner

Knowing which keyword(s) you want to rank for needs the knowledge to optimize you landing pages for these to play in the top ranks with Google.

Contents:
1. Current correlational data – what signals are most important for ranking high in Google?
2. Information Retrieval (short introduction)
3. TfIDF
4. What information do text optimization tools show and why?
5. How do I deal with this data to achieve optimum results?
6. Optimization measures shown with a case study (top 3 rankings since 3 years)
7. Optimization “Clinique” (max 3 landing pages of praticipants) – tips and tricks for your site
(Contents of 19.09.2016; subject to change)