by Bartek Jazwinski

Since the dawn of the web industry the debate has raged. Hourly vs Value-based.

Hourly billing only allows you to get paid for the time it takes to do something. Plus, there is no incentive to create something great, or quick. And because you’re selling time you have a limited supply. So you lose!

Value-based billing has as many definitions as it does flaws. How are you going to convince a client to share the value of success? And what if you don’t reach those goals, do you give money back?

What are pros and cons of both models? Which model is for an digital agency and which is better